Meet our Brands: CLOSE


Pictured – Close directors Martine & Hester

Introducing ‘Close’ the brand behind the popular Pop-in nappy!

Close, creators of the multi award winning Pop-in nappy and the popular Caboo Carrier was founded back in 2004 here in the UK by entrepreneurs Martine Carroll and Claire Scott.  Back then, they were both running their own companies focused on cloth nappies and baby wearing. The Caboo Carrier was launched in 2007  and was featured on the Channel 4 series ‘Bringing up Baby’.  A year later in 2008 the first version of one of our favourite nappies here at Babipur – the  award winning ‘Pop-in’ was released.

focus on close pic

Ethical manufacturing is very important to Close. They have a purposely built factory in China which is co-owned by one of the Close directors. The location was carefully considered and chosen in order to keep the environmental cost and carbon footprint down and all the materials used are locally sourced. The factory is closely monitored and inspected twice a year by the directors themselves who work hard to ensure good working conditions are upheld.  Close factory employees are provided with onsite meals, a fair wage and decent holidays.

Close continues to be family focused business and is now run by directors and parents Martine and Hester (pictured above).  The Babipur team have met Martine and Hester many times but we thought it would nice to ask Martine some questions and share her answers with you..

meet close parent


We love the new prints, which is your favourite out of the Lion, Hippo, Russian Dolls and Robot?

My personal favourite is the Robot, as I have 3 boys and so I’m always drawn to the real boyish ones, but I think overall Hippo seems to be coming out top favourite!

Do you have any exciting plans for the future?

We always have exciting plans for the future, just never enough time to do everything we want to do!! We will have some exciting new product launches early in 2015 though, watch this space…

What do you like to do to relax?

I used to have an allotment which I loved, but with 3 boys and a business to run it got a little neglected in the end (the boys would never come with me once they got older!) so this spring my husband built raised beds in the garden and I moved everything there, so now I love to potter around my garden full of fruit and vegetables

Who would be your ideal diner date and what would be your food and drink of choice?

My husband of course! 😉 Just the two of us would be nice for a change… on a lovely summer’s evening I’d like a nice cool G&T followed by a lovely Italian meal…

What is the most valuable lesson you’ve  learnt since you’ve been making nappies and slings?

I think that parents sharing their experiences of using nappies and/or slings helps other parents to realise that they’re not so scary or complicated; when I first started using reusable nappies (15 years ago!) everyone thought I was crazy as they didn’t understand how easy they were to use, but these days so many more mums and dads use them and talk about them that they spread the word far more successfully, showing by example that neither nappies nor slings are really difficult and when used properly can make a huge positive impact on the environment and on parenting in general. The power of talk is amazing!

The Close Pop-in Team

The Close Pop-in Team

Here at Babi Pur we’ve been stocking Close baby products for 7 years.  We absolutely love the fantastic range of  products they make  from the incredibly cute and popular  pop-in nappies to training pants,  bibs and playmats.. you’ll find them all at Babipur!


Close V1 & V2 Pop-in nappies – What’s the difference?

Ever wondered what the difference is between the NewGen V1 and V2 Pop-in nappies? Well..

While the differences are only small, there are a few improvements and amendments as well as some some jazzy new colours and prints. But many of the reliable features have stayed the same –

  • Double elasticated leg gusset to contain messes
  • Soft and stretchy adjustable tabs for a snug and comfortable fit
  • Soft elasticated waist band and front adjustable poppers to provide comfort as your baby grows
  • Absorbent panel inside the outer shell between the leg gussets to catch any excess wetness

So what are the differences?

Nappy Shell

First thing to note is that the pop-in V2 is slightly bigger. It also features new washing tabs which makes things a lot easier come washing time. There’s a small Velcro tab which is tucked into the pocket flap that just pops in and out easily.  The difference between this and the V1 is that it has the washing tab on the inside back of the nappy which was against the baby’s skin. For a closer look at this, check out the video below –

The V2 pop-in nappies also feature elasticated front and back pocket flaps. This eliminates the risk of the flaps riding up when worn and makes it easier when nappy changing as the flaps won’t need to be held down.


The soakers look very similar to how the version 1 but there have been some nice little improvements.

The elastic on the back of the bottom soaker has been removed which makes the V2 less bulky and a more comfortable fit.

The snaps are now attached to tabs on the soaker rather than on the soakers themselves. Which does mean that the soakers for the V1 are NOT compatible with the V2

inside new gen


Funky new colours and prints

The pop in nappy is still available in the lovely bright colours, the pastels and some lovely new prints. The brights colours have all stayed the same but the pastels have been updated and are now much more colourful (see below)


There’s also some lovely new prints – The robot, lion, hippo and Russian doll. We love them all so much we just can’t choose our favourite!

focus on close pic

All these lovely new nappies are available to buy on the Babi Pur website so head over to our to take a look. There’s also some great offers to be had on the V1 while stocks last, but grab ‘em quick – once they’re gone, they’re gone!


Close Pop-in Swim Nappy Review

 Close Pop-in Swim Nappy Review


Water is amazing for babies. Someone once told me “if your baby is upset, put her in water” and it works every time. We use her bath recreationally but she’s also had “swimming lessons” in an actual pool. The babies all have so much fun.

But did you know that if someone poos in a pool, they have to evacuate the pool, drain it, clean the pool and then refill and reheat the pool before it can be used again?

Swim nappies ensure your baby does not shut down the pool for the day while she’s having her fun.

The first thing you should know about swim nappies is they do not absorb wee. If your baby is in a swim nappy and she wees, you’ll get wet. That’s because anything worn in the water cannot be absorbent because it will just soak up the water and weigh your baby down, which isn’t helpful (or safe — if you’ve ever fallen off a boat wearing normal clothes, you’ll know what I mean!). So we have swim nappies whose only job is containment.

new colours.fw


excisting colours.fw

We were really excited to try the new Close Parent swim nappies in the new prints. When we got it, I was convinced it was too big for our Skinny Minny baby, even though we did get the right one for her size.
Was I ever wrong. The nappy fit like a glove. The waistband and leg bands really do hug tightly to the skin, which is exactly what it should do. It’s also exceptionally cute.

And yes, she did pee wearing it, and I did get wet.

The instructions suggest a disposable liner inside to make clean up easier if your baby does actually have a poo, and that’s a really good suggestion because getting the wet swim nappy off is a little awkward.
You could also just take it off in the showers, which would take care of any mess.All in all, the Close Parent swim nappy is cute and fits well, so it’s perfect for swimming lessons or hitting the beach. Just carry your baby well wrapped in a towel so you don’t get wee’d on!


Real Nappy Week freebies will be placed in 32 random orders each day!


We are giving 32 free gifts to our customers each day during Real Nappy Week

Every day we’ll put 10 Pop-in printed nappies with a funky matching wet bag in with random cloth nappy orders.  Plus there’s a whole host of other freebies that will find their way into your parcels. We’re soooo excited about real nappy week and we can’t wait to give away all these nappies and accessories.

Each day from Monday 15th to Sunday 21st April we’ll put the following items into 32 random fluffy orders

  • 10 x Pop-in printed monkey nappies or pink owl nappies with a matching “money can’t buy” wet bag.  The Pop-in is a brilliant bamboo nappy and these prints are just gorgeous.
  • 3 x Monkey print wet bags and 3 x owl print wet bags.  You really can’t buy these and they’re really really really nice
  • 2 x Frugi tote shopping bags. You’ll be the coolest cat on the highstreet with this scrummy organic cotton Frugi bag
  • 2 x Little Violet’s bottom balm.  Natural waxes and oils, this is sure to keep your babies bottom as smooth as …. erm, well, a baby’s bottom
  • 6 x Violet’s detergent samples.  If you haven’t tried it yet then you should, it’s fantastic!
  • 6 x Knitted Pebble owls. These are super cute and fair trade, made in Bangladesh by a brilliant business that provides employment for disadvantaged women.

These gifts will be placed randomly in cloth nappy orders placed on the Babi Pur website during real nappy week 2013.  With 32 goodies given away every day there’s a great chance you’ll get something in your parcel but we must stress that not everyone will get a prezzie.

Terms and conditions apply

Competition – Win Close New Generation Pop-In Nappies!

The prize

Up for grabs we have…

  • 1 x Small box of Pop-in new Generation nappies Brights +bamboo
  • 1 x Small box of Pop-in new Generation nappies Snowball +minkee
  • 2 x runner up prizes – two runners up can chose a +bamboo printed nappy of their choice!

How to enter

To enter all you need to email us a real nappy picture to  It can be your baby wearing their favourite fluff or all your nappies pegged on the line, anything to do with real nappies.  We want to show how fun an easy real nappies are and we can’t wait to see all your pictures. If you’re feeling really creative, you could send us a video!

We would LOVE to use your pictures to help promote cloth nappies in the run up to Real Nappy Week.. please be aware we may display your pictures on our website, blog and social networking sites

Please get our entries in by midnight on Monday 9th April 2012. The winning pictures will be the ones that capture the fun and easy spirit of real nappies best.  We’re not looking for professional quality photos, they just need to be clear and you can send us as many pics as you like. Good luck!