Fashion Revolution 24/04/2014

fashion revolution

24th April is FASHION REVOLUTION DAY.  Who made your clothes?

This is the question that the fashion revolution wants everyone to ask.  12 months ago on 24th April 2013 1133 people died when the Rana Plaza factory in Dhaka Bangladesh collapsed.  This is the cost of a fashion industry driven by low prices and profits and where ethics are given little thought.  This was a shocking incident but smaller injustices happen every day that affect people’s lives and families.

Fashion revolution is about being curious and asking questions about how our clothes are made.  Raising awareness of injustices in the fashion industry and how we as consumers can drive change.

Get Involved

Fashion Revolution are asking us to share pictures of our inside out clothes on Instagram by tagging @Fash_Rev and #InsideOut

Let’s find out, let’s connect the broken links in our supply chain, who grows the cotton, who sewed them together.

On Fashion Revolution Day we’re asking you to post pictures of your little ones wearing their clothes #insideout.  We’ll give away an item of ethically made clothing to someone who posts a picture on facebook, instagram or twitter using the three tags #insideout @babipur @Fash_Rev.   Together let’s make as much noise about the Fashion Revolution as we can!

At Babipur we support ethical clothing for kids

Here at Babipur ALL our clothing brands adhere to the highest ethical standards.  From the cotton farms to the garment makers we’re proud to say that all our clothes are fair trade and they always have been.  So ask us some questions….

Piccalilly are the first clothing brand we ever stocked, they stood out with their bright and colourful clothes made from organic cotton.  Founder Hannah Evans just returned from a supplier visit in India earlier this week.  Piccalilly support small scale producers and source their cotton through Chetna Organic, a pioneering organic cotton project spread throughout india.  Their SA8000 certified factory pays good wages and provides a safe working environment with free meals and healthcare.



Frugi In a nutshell, Frugi clothes are made to be as ethical as possible. Certified by GOTS and the soil association.  Strict standards in manufacturing and social accountability and everything’s organic too.  A simple questions from the Frugi website…

Frugi organic clothing


We also stock a selection of other fair trade clothing brands for babies and children.  For the next few days you can get 15% off all our clothing lines too, just use the code ‘lovely at the checkout’, usual T&C’s apply.

Peter Barton


I'm Pete. Co-founder of Babipur, the ethical retailer of goods for all the family established 2007. When I'm not talking about wooden toys, inequality in supply chains and reusable lifestyle products you'll find me riding my bike, paddling my board or lost in the mountains of Snowdonia.

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